• Devising and piloting key symbolic events
• Generating content, symbolic objects, rites, speeches, exhibitions that aren’t just “business as usual”
• Putting in place communication plans
• Reorganizing Communications Departments
• Training on public speaking

Understanding

Communication is anticipating, proving, creating links... The Communications Department is no longer the driving broom of strategy!

Illustration: Piero della Francesca – La battaglia di Eraclio e Cosroe, Basilica di San Francesco, Arezzo (detail)